Supreme Safawi

Supreme Safawi

Madinah's quiet treasure — soft, dark, and effortlessly elegant.

Often described as Ajwa's gentler sibling, Safawi is grown in the same prized region but carries its own personality: a touch sweeter, a touch softer, every bit as respected. A date for daily ritual, for the moments between moments — coffee in the morning, tea in the afternoon, the last quiet bite before sleep.

Tasting Notes

• Texture: Soft, smooth, lightly dense
• Flavour: Dark honey, mild caramel, a hint of molasses
• Sweetness: Rounded and warm

Perfect For

• Daily ritual — three a day, the traditional way
• An energy lift without anything artificial
• Gifting in the same breath as Ajwa, at a more everyday price

The Date Sultan Promise

Ethically sourced direct from trusted growers. Zero tolerance on modern slavery. London Living Wage employer. Sustainable packaging. Every pack supports our palm-tree planting commitment.

Storage

Best kept in a cool, dry place. Refrigerate to extend freshness. Pre-packaged ambient — no fridge required.

Allergen Information

Processed in a factory handling peanuts, tree nuts, milk and gluten.